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Our Philosophy
We apply the same founding principles whether you have little experience of
marketing or see yourself as a budding expert. We currently run three specific
Masters courses, each one aimed at a differing sets of student needs.
MSc/PgDip in International Marketing
A one year, full-time course designed for those who wish to specialise and study international marketing at an advanced level.MSc/PgDip in Marketing
A one year, full-time course designed for those from a non-business background, with limited or no experience of marketing.MSc/PgDip/PgCert in Marketing
(Flexible Learning)
A flexible, mixed mode course, designed for those who wish combine studying marketing part-time over a two year period with an existing career or other activity.
Across each of our programmes, there are five founding principles
underpinning our aim of providing excellence in Masters level marketing
education:
Teaching Excellence
Our teaching staff are all marketing experts, including six internationally
renowned professors, leading one of the largest marketing departments in Europe.
Diversity of subjects
We provide one of the widest range of marketing related subjects.
Cross cultural interaction
Our programmes reflect the global nature of commercial and organisational
practice. High calibre students are recruited from around the world and in any
one year, about 20 different nationalities are represented.
Applied problem solving
Whilst academic and theoretical rigour are pre-requites, we also offer
hands-on experience of real business problems.
Continuous Innovation
Our
extensive research programmes, conducted by postgraduate students and academics,
keep us at the leading edge of contemporary marketing education.
Introduction / What You Study / The Department / Our Philosophy / Studying in Glasgow / Entry Requirements / How to Apply