Masters in International Marketing

The Department of Marketing

Established in 1971, the Department of Marketing has gained an international reputation for the quality of its teaching and research.

It has been at the forefront of innovation in the delivery of marketing education through international distance learning programmes and in the use of internet based learning materials.

The Department is part of the Strathclyde Business School, one of the largest Business Schools Europe. There are approximately 600 full-time and 1,800 part-time postgraduate students, and over 170 academic staff.

Strathclyde Business School was highly rated in the last Research Assessment Exercise. 95% of staff are within departments rated as internationally or nationally excellent.

The School has achieved accreditation from EQUIS, AACSB International and AMBA. One of only a handful of business Schools worldwide – and the only one in Scotland – to have achieved recognition from the three leading accreditation bodies, placing it in the top 1% of Business Schools worldwide.

Staff hold senior positions in the Chartered Institute of Marketing, The Marketing Society, the Market Research Society and other associations. Staff have also acted as advisors to the European Commission, the UN and the World Bank as well as national and international companies.

Prizes

Awarded to the most meritorious student/s on completion of the MSc programme:

Chartered Institute of Marketing Prize Best average composite mark, including the dissertation
‘Marketing Works’ International Marketing Group Project prize
Bashorun Abiola Prize Best overall academic performance by a student from Africa.
Allan Miller Prize Awarded by Scottish Biomedical for the highest dissertation mark (or best dissertation).

Bursaries

There are a number of bursaries allocated to the MSc in International Marketing programme and applicants are encouraged to apply. Information is available on the University website.

Strathclyde Business School Accreditation

Less than 1% of business schools in the world hold "triple accreditation" - Strathclyde is one of them. Currently, only 25 business schools out of around 3500 worldwide have been fully accredited.

These accreditations are rigorous processes that involve assessment of numerous aspects of the school and its programmes. Typically, this involves the business school submitting an in-depth self-analysis report for scrutiny by these bodies, followed by a visiting panel and the consequent interviewing of current students, staff, alumni, corporate clients and employers. These bodies have no obligation to make an award - indeed, many business schools are unsuccessful in their application. All the more reason for us to promote this achievement.

For more information about SBS accreditation please visit the SBS website.

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Masters in International Marketing

Introduction / What You Study / The Department / Our Philosophy / Studying in Glasgow / Entry Requirements / How to Apply

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